Take a look at our best practices for optimising a web platform and delivering a smooth and enjoyable experience on mobile. With our experts' advice, transform your site into a high-performance space that's accessible anywhere !
How can you optimise
the mobile version
of your web platform?
25/03/2025
Mobile first: why is mobile optimisation essential ?
First of all, we'd like to draw your attention to something you're probably already aware of : the use of smartphones is growing constantly. For most of us, our mobile phones are now an extension of ourselves.
To the point where there are now more mobile phones than people on earth. This means that not only do more and more people own this type of device, but on top of that, some people possess more than one.
So today there are more than 8 billion phones in circulation, and over half of them offer Internet access. That's more than 4 billion devices on which you can navigate and access the Internet with a single click.
These days, around 60% of Internet connections are made from a smartphone. For example, half the users of our site access it via a mobile phone.
Considering these significant figures, we believe it is vital to optimise a web platform in order to offer users a mobile experience that is worthy of its name.
To the point where there are now more mobile phones than people on earth. This means that not only do more and more people own this type of device, but on top of that, some people possess more than one.
So today there are more than 8 billion phones in circulation, and over half of them offer Internet access. That's more than 4 billion devices on which you can navigate and access the Internet with a single click.
These days, around 60% of Internet connections are made from a smartphone. For example, half the users of our site access it via a mobile phone.
Considering these significant figures, we believe it is vital to optimise a web platform in order to offer users a mobile experience that is worthy of its name.
But how do we proceed ?
Responsive design
First and foremost, you need to ensure that the web platform is designed to be responsive. In other words, it must be able to adapt automatically to all screen sizes and all types of device (desktop, tablets, smartphones...)
Conceptualise
Now it's time to think about what the mobile version might look like. This involves thinking about a model adapted to the content and visuals of the existing web platform, as well as identifying the elements to be included in the mobile version. Keeping in mind the needs of users and the limits imposed by the screen size.
Design
- There are certain points to bear in mind when designing the mobile version.
- Loading speed : This must be optimised for both computer and mobile visitors. The size of images and other files plays an important role here : the heavier the image, the longer it will take for the site to load.
- Navigation : the site must be adapted to the touch screen and screen size, so that everything that is accessible on a desktop or laptop is also accessible on a mobile phone.
Adapted content : Content must be adapted for optimal display on mobile devices. This means taking into account the size of the fonts, for example, so that they are clearly legible.
Buttons and links : Buttons and links should be large enough and spaced far enough apart to be easily clickable on a touch screen.
Buttons and links : Buttons and links should be large enough and spaced far enough apart to be easily clickable on a touch screen.
Test
Now that the mobile version is here, it's time to carry out some tests. By asking users to browse the platform from a mobile phone and carrying out a number of actions to determine the efficiency and fluidity of the mobile version, we can then make any necessary changes. The aim here is to ensure that the user experience is optimal for as many people as possible.
In conclusion
Optimising your web platform for mobile is no longer an option, it's a necessity. By applying these tips, you can guarantee a smooth and enjoyable experience for your users, whatever device they're using.
So, are you ready to take your site to the next level ?
So, are you ready to take your site to the next level ?
